#HelpingWomenNow: October is breast cancer awareness month

October is Breast Cancer Awareness Month, which you’ve probably noticed by the annual surge of pink ribbons – but what does it really mean? The yearly campaign to increase awareness of the disease, hosted by the National Breast Cancer Foundation (NBCF), is about encouraging women to have a plan for early detection with its theme of #HelpingWomenNow.

Since 1 in 8 women will be diagnosed with breast cancer during their lifetime and it is the most common cancer among women worldwide, continued awareness and education efforts are vital in promoting the importance of early detection.

This month you can explore one of the several ways to get educated or get involved:

Early Detection Plan
Create an Early Detection Plan and invite others to do the same through their online site or using the mobile app.

Beyond the Shock

Share Beyond The Shock, the NBCF’s breast cancer educational resource, with friends and family. This free and comprehensive online guide to understanding breast cancer is a resource for women who have been diagnosed with breast cancer, a place for loved ones to gain a better understanding of the disease, and a tool for doctors to share information. Here you can learn through a series of educational videos, ask and answer questions about breast cancer and hear inspirational stories from breast cancer survivors.


Host a Fundraiser to help provide mammograms for women in need. There are many ways to support the NBCF during Breast Cancer Awareness Month.  You can host an event or an online fundraiser, participate in a physical activity, or be a brand ambassador.

And don’t forget to share your own experiences within the PatientsLikeMe community.

#HelpingWomenNow, together.

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